在开展一个市场活动，特别是策划前期，和相关人等进行一定的讨论是非常必要的，但作为策划者，首先需理清楚思路，弄懂逻辑关系。先回答以下的问题。。
为什么要做这件事？不做这件事会怎么样？做了这件事会产生什么的效果…然后再讨论。
市场部为什么要举办这次会议？会公司带来什么价值？
侧重于公司品牌推广？还是侧重于给公司带来订单，提高转化率？
市场部策划什么样主题的会议？先考虑以下几个问题：
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